2025 in review: key employee benefits trends and next steps for employers
As 2025 draws to a close, it’s clear that the landscape of workplace perks and incentives has evolved significantly. Employers are no longer simply offering standard packages; they’re adapting to meet the changing expectations of a diverse workforce. Let’s take a closer look at the employee benefit trends that shaped this year and what they mean for the future.
1. Personalisation is no longer optional
One of the most significant employee benefit trends in 2025 has been the shift towards personalisation. Employees no longer want generic perks; they expect benefits that fit their lifestyle, preferences, and wellbeing goals. This means moving away from rigid, one-size-fits-all packages and embracing flexibility.
For example, at BHN Extras, we don’t limit employees to a discount at a single gym brand. Instead, we offer access to over 4,000 gym memberships and fitness centres, allowing each employee to choose the option that works best for them, whether that’s a boutique studio near home, a large chain close to the office, or a specialised fitness centre. This level of choice ensures that benefits are truly relevant and valuable to every individual.
2. Financial wellbeing takes centre stage
One of the most important employee benefit trends in 2025 has been the growing focus on financial wellbeing. Rising living costs and economic uncertainty have made it essential for employers to support staff in managing everyday expenses and reducing financial stress.
At BHN Extras, we provide practical solutions that help employees save money on their daily spending:
- bYond Card – A prepaid card that gives employees access to exclusive discounts of up to 15% across a wide range of retailers, restaurants, and entertainment venues. It’s a simple way to make everyday purchases more affordable, helping employees stretch their salary further.
- Discounts Platform – Employees can unlock up to 50% discounts on online stores or gift-cards on products and services, from groceries and fashion to travel and tech. These discounts directly reduce out-of-pocket expenses, improving financial wellbeing without requiring additional salary increases.
By offering these benefits, employers can make a tangible difference to their workforce’s financial health, boosting morale and engagement while supporting overall wellbeing.
3. Sustainability and ethical choices
Another major employee benefit trend in 2025 has been the rise of sustainable and ethical perks. Employees increasingly want benefits that align with their values, supporting greener lifestyles and reducing environmental impact.
At BHN Extras, we make this possible through benefits like:
- CycleScheme – Encourages eco-friendly commuting by allowing employees to save on bikes and cycling accessories through a salary sacrifice scheme. This not only reduces carbon emissions but also promotes health and wellbeing.
- Green Car Scheme – Gives employees access to electric and hybrid vehicles at affordable rates, helping them transition to cleaner transport options while enjoying tax savings.
These benefits empower employees to make choices that are good for the planet and their wallets, reinforcing your organisation’s commitment to sustainability.
4. Technology-Driven Engagement
Digital transformation has been one of the most impactful employee benefit trends in 2025. Employees expect benefits to be accessible anytime, anywhere, with seamless experiences that mirror the convenience of consumer apps. Gone are the days of paper vouchers or complex redemption processes, today’s workforce demands simplicity and speed.
Next Steps for Employers
To stay competitive in 2026 and beyond, employers should:
- Audit current benefits for relevance and inclusivity.
- Invest in platforms that offer flexibility and choice.
- Communicate benefits clearly to maximise engagement.
Ready to future-proof your benefits strategy? Visit BHN Extras to explore solutions that meet the needs of today’s workforce.
